Effective marketing and conversion of prospect to actual visitors is critical to the success of your exhibition. Online marketing, digital tools and techniques are playing an increasingly important role in events.

The Coconnex Visitor Engagement module provides exhibition organisers with a range of tools to increase the efficiency and effectiveness of your digital marketing campaigns. This helps to increase visitor registrations and conversion rates from registered visitors to actual exhibition visitors. As all interaction is tracked, it also provides valuable real-time management information helping marketing teams to measure the effectiveness of campaigns.

For visitors, our tools provide a simple and engaging way of registering and planning for the exhibition, helping them to maximise the benefits of their visit.

• Exhibition website or micro-site to promote the exhibition online

• Online registration form and payment options

• Easy-to-use email marketing suite including email templates, distribution lists etc.

• Tracking and analytics reports show latest status

• Simple, automated features help to improve the process and save you effort