Mining Indaba, organised by the Hyve Group, is the world's largest mining investment event, attracting industry leaders, government officials, and investors eager to explore Africa's vast mineral wealth. This prestigious event serves as a hub for innovation, collaboration, and tackling key challenges in Africa's mining sector, playing a vital role in shaping its future.
As the event grows in scale and influence, the Hyve team, deeply committed to customer success, sought to strengthen relationships with exhibitors and create an exceptional event experience while managing the event’s continued success. To support this goal, Mining Indaba’s customer success and operations team needed an all-in-one portal to centralise exhibitor information and enable seamless onboarding integrated within the client zone.
Coconnex in Action:
Coconnex has been a trusted event technology partner for Hyve, supporting over 30 major events worldwide with the Coconnex event management platform . Mining Indaba's team, already leveraging the Coconnex interactive sales floor plan for their event, naturally turned to Coconnex to streamline exhibitor onboarding through the Client Zone portal. Mining Indaba partnered with Coconnex to implement the Online Exhibitor Manual (OEM) and Interactive Visitor Floor Plan (IVFP).
Coconnex team followed a consultative approach understanding the challenges the client’s team were facing as they moved from manual touchpoints to automating their business workflows.
Coconnex’s OEM streamlined the event management process by automating critical exhibitor tasks such as submitting essential stand information, submitting their profiles, ordering services relevant to them. To ensure this was done within the specified timelines, automated reminder emails were sent to follow up exhibitors so there were no missed deadlines. All information was available in real time for all key stakeholders to view and act upon. Coconnex’s OEM saved the customer success and operations team valuable time, allowing them to focus on strategic tasks and achieve more with less. More than 95% exhibitors successfully managed their profiles and tasks using the OEM reducing queries and reducing effort by over 60%.
Mining Indaba also used Coconnex’s Interactive Visitor Floor Plan empowering the visitors to plan their event experience and achieve more from their visit. Exhibitors gained early exposure on the Interactive Visitor Floor Plan helping to increase the number of enquiries by event visitors.
By leveraging Coconnex’s event management platform, Mining Indaba overcame operational inefficiencies, enhanced exhibitor visibility, and delivered a seamless visitor experience. Coconnex proved to be a trusted partner in revolutionising event management for one of the world’s most prestigious industry events and has been signed up to service Mining Indaba’s next year’s show.
Visit Mining Indaba to know more about the event.
